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Capital City Produce Partners with Big Joōs Brands

Carter O'Garro

Aug 22, 2023

Capital City Produce, a leading player in the fresh produce industry, has announced a groundbreaking partnership with Big Joōs Brands, a Connecticut-based tropical juice manufacturer.

Capital City Produce, a leading player in the fresh produce industry, has announced a groundbreaking partnership with Big Joōs Brands, a Connecticut-based tropical juice manufacturer. This collaboration will see Capital City Produce acting as the primary distributor for Big Joōs Brands' innovative and health-conscious tropical juice products.


Capital City Produce, formed in January 2012 as a result of a merger between Karrat Brokerage and Harvest Cut Produce, brings together over 40 years of experience in the brokerage sector, along with more than 20 years in processing, wholesale, and re-packing. The company has established a sterling reputation for its commitment to quality and customer satisfaction.


Big Joōs Brands, a relative newcomer to the market, was founded in 2022 with a mission to revolutionize the juice industry. Known for producing some of the healthiest juice options available, Big Joōs Brands' products are crafted using an impressive blend of natural ingredients. Comprising 99% natural ingredients, (64% purified water, 30% real fruit juice, 5% sugar (cane), and 1% preservatives for 24 month shelf stability) Big Joōs Brands' tropical juices prioritize health without compromising on flavor.


"We are excited to announce our partnership with Big Joōs Brands," said Johnny Karrat, Director of Sales & Operations at Capital City Produce. "This collaboration perfectly aligns with our commitment to delivering exceptional products to our clients. Big Joōs Brands' dedication to producing premium tropical juice products that are not only delicious but also health-conscious resonates with our values."


Capital City Produce's extensive distribution network and unparalleled industry experience make them an ideal partner for Big Joōs Brands as they work to expand their market reach and bring their unique products to a wider audience. With a shared commitment to quality and innovation, this partnership is poised to set new standards within the beverage industry.

Alex Salvagno, Sr., Managing Director of Big Joōs Brands, expressed enthusiasm about the collaboration, saying, "Capital City Produce's reputation for excellence and their established presence within the industry make them the perfect partner to distribute our products. We are confident that their dedication to quality and customer service aligns perfectly with our brand values."


This collaboration between Capital City Produce and Big Joōs Brands represents a significant step forward for both companies, as they collectively strive to redefine the way consumers perceive and experience tropical juice products.

For media inquiries, please contact:


Media@drinkbigjoos.com | 475-244-5582


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